This purple shampoo will brighten and tone your hair color while also protecting against and getting rid of any unwanted brassiness and yellowing that happens in blonde, platinum blonde, white or silver-gray hair color. 

It will also repair, restore, and revive your hair, by infusing depleted keratin back into hair fibers. This will rehydrate your thirsty locks, provide strength, restore elasticity, enhance shine, control frizz, seal split ends, and extend color and keratin levels in your hair!