This is an "Interactive Media & Marketing" Special Report and Supplement from Advertising Age entitled "1.20" from November 1999.  

This is the "Dot-Com advertising Explosion" from near the beginning of the internet boom when companies were sprouting up and advertising their web sites in print, on radio, on outdoor locations and online.    How long would this mania last?

There are ad spend stats, company lists  and articles, the 'stickiest" sites; Venture Capitalists, personnel from the companies and ads from web only companies.    Some of these companies still exist, some have been bought up by others & some fizzled out.   

Oversized.....measures 11" x 14 1/2"     74 pages.  

VG     interior pages are VG+... the cover has edgewear, small pieces missing and cover creasing.   tape supported along the spine.  

I will ship  via the US Post Office and add a tracking in the US.    first class for international  

Thank you.    Please see my other auctions for books, magazines and gifts..

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