Marlboro Unlimited Adventure Magazine 1996  RARE Premier Issue #1 
 
Full color glossy pages magazine published by Hachette Filipacchi Magazines (the publisher of Car and Driver, Road & Track and Cycle World).  
128 pages
Over-sized, measures 12"h x 10"w 
 
The cover was scanned for the best resolution so you can see the condition. (scanned in two parts-wouldn't fit on the scanner) 
 
Touted as "a handbook for regular guys". (which is odd since none of the persons, places or things featured are something a "real regular guy" would be able to do, own or visit.)
 
The activities are for athletically fit athletes (not oxygen deprived smokers).
 
Although by the advertisements featuring bare chested hunky male models and most of the photographs accompanying the articles, I am thinking this magazine would appeal more to women.
 
If you collect Vintage advertising, or Cigarette and Tobacco collectible items, this magazine features some really nice full color full page or double page vintage advertisements for Star Trek, an MTV Alice in Chains promotion, a Melrose Place ad , a Preferred stock cologne advertisement featuring Hunky male model Dereck Hebner, a Zippo salute to Pin-up girls, and a vintage ad for a big old boxy "40 inch Mitsubishi" projection TV. 
 
As I was scanning select pages, I was intrigued by the amount of content packed into those 128 pages, everything from cliff climbing, tattoos, motorcycles, Poker Tournament winners and more...
 
Some feature articles include:
*  Highway 61, the epic route stretching from Minneapolis to New Orleans.
*  How a shy 27-year-old loner from Montana won a million-dollar pot and came to be known as Huck Seed, World Champion of Poker.
*  The national championships of the American Arm Wrestling Association,
*  Playing in the Badlands.
*  Tuolumne Meadows in California's High Sierras; the best alpine rock climbing in the country.
*  IVAN THE TERRIBLE Going along for the ride with Ivan Stewart, the fiercest off-road racer on the circuit.
*  MUSTANG RALLY Three decades after its debut, the Ford Mustang still has plenty of kick.
*  Megan Ward, the beautiful star of NBC's Dark Skies.
*  On ramp Download Racer Snowboarding and ice climbing from the comfort of your Web browser.
*  The MTV Buzz kill What happens when seven million viewers stop being polite and start acting real.
*  What makes a jukebox rock.
*  At Dominick's in Queens, New York, man bites dog. 
*  Out of Bounds Once Were Warriors Get your kicks at Warrior Camp with some of the world's greatest martial artists. 
*  Cynical songwriter Robert Earl Keen emerges from the sagebrush of Bandera, Texas.
*  Racking up the five best pool halls around the country.
*  Viva Reno An action-packed weekend getaway in the Biggest Little City in the World. 
*  (My favorite) Between Direct Broadcast Satellite and wireless cable, there will soon be 257 channels with nothing on. (Here it is 22 years later in the year 2018 and there are twice as many channels and "still" nothing on TV!  ... and that was back in '96! Seems like some things never change)
 
..... and more...
 
CONDITION: Near mint. Triple stapled spine is tight, with no loose pages. Very edge of spine shows some shelf wear. Front cover has small scratch along top edge, and small ding halfway down the far right edge. Mailing address is printed in the white square directly on the cover and has not been blacked out (although for these photos, we have obscured the mailing address). Inside pages are clean, not ripped, marked or creased.
 
 
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