Researchers are like detectives. Both are trying to find something out. Both are asking and answering questions. Both are trying to put together a puzzle to come up with a solution. In both, answering questions leads to more questions. And, in both, seeing patterns is crucial to solving the puzzle.
Straight Talk about Communication Research Methods presents the foundations of research methods, the choices scholars make, and the methodological decisions driving communication scholarship to balance one’s desire to know and inquire into interesting communication questions while instilling an enthusiasm about the process!
Featuring a student friendly writing style, Straight Talk about Communication Research Methods is built on adult learning theory – information is given in small chunks that build upon each other, repeating then expanding knowledge.
Featuring updated information and examples, the new third edition of Straight Talk about Communication Research Methods: