This listing is for Leinenkugel's Brewing Company 150 Years Chippewa Falls WI Commemorative Beer Glass.  

Leinenkugel's Brewing Company 150 Years glass holds approximately 12 Ounces. Approximately 5.75" Height, 3" Diameter at brim. Depicts Leinenkugel's Brewing logo & story in screen print on glass. Tulip shaped, Clear Heavy bottom, Glass is in very good used condition. No chips or cracks.

The Jacob Leinenkugel Brewing Company is celebrating an incredible milestone in 2017: 150 years of brewing beer in Chippewa Falls. Leinenkugel’s has an immaculately rich history of turning Chippewa’s fresh spring water into world-renowned beer since the 19th century. There’s been five generations of Leinenkugels heading up the family business, and in this special landmark year, we got the chance to catch up with Dick Leinenkugel who grew up in the business and now serves as president and Chief Beer Merchant. We talked with Dick about fostering such an incredible business in the city of Chippewa Falls, what’s in store for the next 150 years, and how the torch will be passed to the next generation of Leinenkugels.

Congrats on the big 150 year anniversary. That’s a pretty amazing thing. How does it feel to know that you’re a part of something with such a rich history in this town?

Dick Leinenkugel: It’s humbling in a lot of ways to be in this chair, at this time during our company’s history. I’m the fifth generation, the sixth generation is starting to work in the business now. But I think about the previous four generations and they probably had it much tougher than I do. You think about that second generation taking the business up to Prohibition, they had to be resourceful. Then coming out of Prohibition, the third generation mortgaged their homes to raise the capital to get to the brewing equipment back operating. My dad was with the business for over 40 years after World War II coming back and running the brewery through some pretty lean years where most family-owned breweries in the U.S. were going out of business. I think at one time we were down to less than 50 brewing companies in the country, and Leinenkugel’s was one of them. Now there’s over 5,000. When you think about it in the context of all those years, it’s gratifying and also very, very humbling.

The Jacob Leinenkugel Brewing Company, doing business as Leinenkugel's, is an American beer maker based in Chippewa Falls, Wisconsin. Leinenkugel was historically distributed only in the Upper Midwest, but is now available throughout all 50 states. The company is the seventh oldest brewery in the United States, and the oldest business in Chippewa Falls. It is a subsidiary of Molson Coors. It produces both traditional beers, including lagers and ales, as well as a popular line of shandys, which are a mixture of beer with fruit juices, such as lemonade.

• EVERY BEER HAS A STORY. OURS IS JUST A LITTLE LONGER: In May 1867, the Leinenkugel family brewery was founded in Chippewa Falls, Wisconsin by Jacob Leinenkugel. He was a family man driven by an iron work ethic, and he knew that his German family heritage would play an integral part of his brewery’s success. Today, sixth generation family members are involved in the company, helping to bring the same family-inspired recipes that Jacob poured his heart and soul into to consumers across the country. Over the years, our family has grown and so has our brewery, but our history and heritage remain at the forefront. Take a step back in time and discover our flavorful history…

• OUR HOME: The story of Chippewa Falls is every-changing, just like the waters of the Chippewa River and Big Eddy Springs. But water isn’t the only thing that flows in Chippewa Falls. Our beer has been filling steins there since it became home to the Jacob Leinenkugel Brewing Company in 1867. Our hometown was once the site of the world’s largest lumber mill. The hard-working, thirsty lumberjacks made great customers for Jacob and his business partner, John Miller. The rest, as they say, is history.

• BACK WHERE IT ALL BEGAN: In 1845 Jacob Leinenkugel has his family immigrated to Wisconsin from Meckenheim, Germany, where Jacob’s father was an innkeeper and brewer himself. Equipped with German brewing knowledge and tradition passed down from his family, Jacob started his brewery in 1867 in the logging town of Chippewa Falls. Its rich soil was perfect for growing hops and grains, and the pure water that ran through the town was a perfect ingredient for crafting beer. The many lumberjacks that lived and worked here quickly became our loyal fans.

• PASSING DOWN TRADITION: After Jacob Leinenkugel’s death in 1899, his son-in-law, Henry Casper, served as president. Then, following in his father’s footsteps, Matthias Leinenkugel took over as brewery president in 1907, followed by Jacob’s daughter Susan Leinenkugel Mayer in 1927. Under the guidance of the second generation, Leinenkugel’s growing market blossomed.

• WANTED: BREWMASTER: After Prohibition, it was back to business, despite one major problem: our brewery didn’t have a brewmaster. President Raymond Mayer and sales manager William Casper had to act quickly. Breweries were popping up all over, each eager to capture a piece of the wide open market. Using all their resources, Raymond and William found a brewmaster, modernized our brewery, introduced brewery tours, and established new opportunities to grow the business.

• WELCOMING MORE STATES: TV and national advertising changed the beer industry. Small breweries had to compete not only with each other, but with larger companies that began building multiple breweries across the country.  For Leinenkugel’s this meant expanding into new markets and enlisting the help of Wisconsin heroes like Ray Scott, “The Voice of the Packers,” to be a part of advertising campaigns. Our brewery grew as well, with the addition of the Hospitality Center in 1979, a space for Leinie fans to gather and learn about the beer they loved.

• A PROPER INTRODUCTION: Under the guidance of Jake, Dick, and John Leinenkugel our brewery continued to thrive. The brewery was bought by Miller Brewing Company in 1988. This partnership has allowed Leinenkugel’s to share its quality brews with beer lovers all over the country. Leinenkugel’s 10th Street Brewery was added in 1995 to handle the increased demand. In 2003, the Leinie Lodge opened its doors and now has over 350,000 members.

• A NEW ERA BEGINS: Matt, Kirk, Ellie, and Katie Leinenkugel, along with Tony Bugher, carry on the Leinenkugel’s legacy by working to get more of our beers to more people in more markets that ever before. From running tastings to demonstrations to working in the brewery, the sixth generation of Leinenkugel’s is building on our family’s tradition that our great-great-great-grandfather began over 154 years ago. We’re making sure our beers continue to satisfy palates everywhere. Even though we’re not all in Chippewa Falls, we’re out here every day helping you Flavor The Moment.

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