Wella Professionals Color Fresh Mask is a zero-damage color-depositing mask for a temporary change of color. Use this at-home treatment weekly to easily add a blast of vibrant Color to pre-lightened hair and transform your look in just 10 minutes! The temporary color fades gradually and the rich care ingredients in the formula leave the hair feeling smooth and moisturized. Color results can vary depending on the mask used and the base level and porosity of the hair – the lighter the hair the brighter the color.